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Nice Finishes First: The Case for Excellent Customer Service

Added on September 2018 in Thought Leadership
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Summary: Several years ago I hosted an internet radio show on Voice America called “Step Up and Play Big with Chris Ruisi”. The show allowed me to meet some talented people, experts in their own right, and learn valuable information from them.

What's in a name? For TCA by ETrade, everything

Added on August 2018 in Thought Leadership
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Summary: In one corner are ETrade and TCA by ETrade, as TCA is now known. They believe the merger will help both companies become stronger. On the custodial side, the brand power of ETrade could give TCA by ETrade the jolt it has needed for some time.

Voices How to cope with the death of a client

Added on August 2018 in Thought Leadership
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Summary: Being a financial advisor brings many positive experiences — helping clients buy their first home, pay for their children’s college, and pursue their life and retirement goals. It also comes with the occasional emotional blow. None hit harder than the death of a client.

Voices My 'beautiful' letter to the SEC I wish I could rewrite

Added on August 2018 in Thought Leadership
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Summary: When the SEC came out with its proposed best interest standard for broker-dealers (and, by extension, for their brokers and reps), I wrote a detailed comment letter in response. It was a beautiful letter. I eloquently pointed out that the “best interest” standard detailed in the proposal was exactly the same as the current “suitability” standard that I helpfully copied for the SEC staff off the FINRA website.

More Fintech and Active/Passive Analysis in Next Year's CFA Exam

Added on August 2018 in Thought Leadership
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SummaryOne of the toughest exams in finance is about to get more topical, and for some, more complicated. Starting next year, Levels I and II of the exam to become a chartered financial analyst will include more in-depth questions on fintech, including machine learning and ethics  tied to the use of technology within a work setting.

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