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Summary: Making sure your organization has a distinct culture that both seeks and values contributions from employees is one of the most important things you can do when building and growing a business. As Harvard Business Review author Rob Markey states, "Loyal, passionate employees bring a company as much benefit as loyal, passionate customers.
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Summary: There is no shortage of advice for RIAs on marketing to the millennial generation, and financial services firms are increasingly catering to the next generation of wealth builders. While it’s vital to devote an increased share of business development efforts on the generation, it’s just as important to be actively cultivating millennial talent internally, as well.
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Summary: Collectively, the financial services industry and, more specifically, the members of and advocates for the financial planning profession have done an atrocious job of articulating the value we provide. There are certainly exceptions to this rule, but on the whole, I think most of us can agree that we can do a lot better.
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Summary: Opportunities for wealth management are growing among consumers with lower and moderate incomes – as well as millennials – by increasing use of robo-advisor technology, according to a recent study.
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Summary: Organizations produce or distribute products and services; marketers are given the challenge of creating demand for what is pumped out of the manufacturing process or handed to them from suppliers.