Prospecting can be like dating. It can be quick and easy if someone already likes you because their friend likes you. Or it can take a lot of work if that person is already going steady with someone else."
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Summary: Your existing clients can be helped to refer more by reminding them you are looking for referrals, helping them understand the problems you can solve for their friends and making it easy for them to connect you with their referrals.
Prospecting can be like dating. It can be quick and easy if someone already likes you because their friend likes you. Or it can take a lot of work if that person is already going steady with someone else."
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